Welcome to kalmailer bathroom

Warlords competing for hegemonyChinese bathroom market

2020-09-28
At present, China's sanitary ware market is purely a situation of warlords competing for supremacy, and there has not been a competition system backed by regionalism. Each major brand bathroom enterprise also has its own side. Although a small number of enterprises use the way of group heating to form a local United Front, this trend is not obvious, and the scale is also very small. It will not have any impact on the overall situation, and foreign bathroom enterprises in China are also fighting their own way, because they are international giants, so their own strength is not vulgar, do not need to form a unified alliance, their competition in the high-end market is also very cruel, because there is no shadow of Chinese enterprises in the high-end market, so they become foreign countries The place where bathroom enterprises fight against each other
But because the domestic market into the bathroom enterprises more and more, so in this large-scale struggle will make some enterprises slowly disappear from the market. Later, after cruel competition, a number of enterprises with real strength will survive, and then these enterprises will take the way of regional merger and slowly purchase some local small and medium-sized enterprises, and then the local situation will be dominated by several large enterprises. In other words, the number of enterprises in the whole market will be greatly reduced to a reasonable range, then the market planning will be significantly improved. Through the continuous progress of the market, then the domestic bathroom industry environment will gradually improve.
Therefore, we can see the big from the small. Since this kind of situation will appear in the regional aspect, it will also happen in the provinces and even in the whole country. Therefore, large brand enterprises with real strength in the later stage can have a big profit in the market. Perhaps from the current situation, this situation seems impossible to appear, but we look at the development of other industries, we can predict that the emergence of this situation is an inevitable result. At that time, the domestic brand sanitary ware enterprises will form a situation of Southern Dynasty, in which all powerful enterprises form a fierce competition, but their strength is almost equal, forming a situation of mutual involvement.
The Northern Dynasty in the bathroom market refers to the external forces, which is very similar to the Northern Dynasty in history, and also comes from competitors in foreign regions. The Northern Dynasty was not filled with a quiet atmosphere, but we only saw the fierce fighting between the northern and Southern Dynasties, but ignored the struggle between foreign enterprises in the Northern Dynasty. The current market situation is that the Southern Dynasty is weak while the Northern Dynasty is strong. However, this situation will eventually end in the future. Who can end the era of confrontation between the southern and Northern Dynasties?

scan